Precedent

If you don't know where to start, start here. Every project at Precedent, whatever the size or discipline, starts – and ends – with strategic thinking.

Who are you trying to reach? What do you want them to do or think? And what do they want to know? If you've already tried to answer some of these questions for yourself, we can offer you an added perspective, based on our own knowledge and experience.

But if you haven't begun to address them, we can help you build a strategy from the ground up. We can help you set clear strategies for different kinds of communications – online, internal, marketing or brand development. We'll use a number of different techniques, including workshops, face-to-face interviews and desk research to understand the needs of the people you need to talk to – by getting inside the minds of the people who know them best – your staff.