Our reports

Getting to grips with what makes our key sectors tick and sharing what we learn is critical to what we deliver for our clients. Our cross-industry reports are respected, insightful and free to download.

If you would like to commission an article or you are a journalist, please email or call Remeny Armitage on 020 7426 8903.

Western Australian council websites

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1 April 2010

What does a council website need to do? Who visits them and why?

This groundbreaking report analyses the websites of 101 shire councils, 22 city councils, 11 town councils and nine regional councils against a range of criteria.

It challenges local authorities to take notice of the importance of their web presence and reputation online.

While looking at best practice and trends, it also considers new innovations and technologies that are opening up across public service sector websites.

It provides councils with handy hints on where they may be going wrong as well as how they can hope to rectify this for a clear and effective online offering.

Please register your interest if you would like to receive a copy of this report.

 

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University alumni report

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1 September 2009

We are pleased to unveil the latest report in our education series, Alumnergraduates – Aligning the alumni and student experience online. The report details the findings from practical as well as desk research, and includes numerous examples. The new report suggests that more should be made of the alumni from the very beginning, encouraging students to think of it as something present and something that they can get involved with from the start. It challenges accepted perceptions and suggests that an online structure should be provided to allow all students, new and old, to feel like a part of the fabric of the university they attend/attended.

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Charity report: campaigning online

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22 February 2010

Communicating and campaigning in the third sector online: more than just your website, it's your web presence that counts

The report investigates the web sites and further online campaigning strengths of 60 charities from four income brackets and across five broad ‘sectors'.

It not only assesses these websites against a set of basic criteria, but also examines the ability of the charities' websites to communicate their message(s), encourage action and integrate with the broader media landscape to campaign and encourage involvement as well as support that involvement.

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NHS Primary Care Trusts – websites report

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24 July 2009

What does a Primary Care Trust site actually do? Who visits them and why? This report challenges PCTs to take notice of the importance of their web presence and reputation. It explores the best practice, trends and innovations which are opening up across healthcare sites and gives PCTs handy hints on where they may be going wrong and how they can rectify this to make for a clear and effective online offering to their public.

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NHS Foundation Trusts – websites report

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14 July 2009

How business-like are Foundation Trusts online? Web is now an integral part of improving service delivery and patient experience, helping to face the challenge of marketing direct to the public. Our report explores the best practice, trends and innovations creating efficiencies across the sector, and making the ‘patient-centred’ mantra come to life online.

 

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Traditional universities – websites report

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1 August 2009

In the face of differential fees and a fully-fledged ‘credit crunch’, the challenge of distinguishing the offer of traditional universities is felt across the UK Higher Education sector. With the increasingly commercial, customer-focussed approach of ‘modern’ universities, we explore the ‘traditional’ trends – and some of the most adventurous websites seen in the sector.

 

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Modern universities – websites report

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4 July 2009

Fierce competition, differential fees and a looming ‘sub-prime’ crisis mean tough times ahead for the UK Higher Education sector. With more ‘established’ universities focussing on the value of a ‘traditional’ British university education, our latest report explores the opportunities, innovations and trends for the ‘modern’ universities in the UK Higher Education sector. 

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